Wim Hof, a.k.a. “The Iceman,” is a leader in the worldwide movement of cold exposure and breathwork, known for his record-breaking feats of endurance. Having been taught by the natural power of the cold, Wim is on a mission to share his discoveries with the world. The benefits of The Wim Hof Method, now practiced by millions, have been validated by extensive research. He is the author of the New York Times bestseller The Wim Hof Method and has been featured on the BBC, VICE Media,Discovery Channel, Goop, The Joe Rogan Experience, and countless others.