Wim Hof Method

Exposure

The Life of the Iceman in Photos

Get a literal window into the life of Wim Hof through this beautifully crafted new photo book. Exposure tells Wim's story through iconic and never before seen images.

Pre-order now from your favorite bookseller:

Exposure is also available for preorder in the following countries:

Australia | Belgium | France | Germany | India | United Kingdom

Netherlands | New Zealand | Switzerland | Sweden

Immersive images provide an unprecedented window into key events of Wim’s life. Each moment captured in time is enriched by poetry and stories from the Iceman himself.

You will see:

  • Tender and intimate moments of family life in the years that shaped the Iceman
  • Playful experimentation in nature developing the principles that would become The Wim Hof Method
  • Amazing feats of cold endurance―from the wilderness to Times Square
  • Research trials that cemented the Wim Hof Method's legitimate claim to science

Get the UK edition here:

This is a book for the dreamer, the person who wants to discover new frontiers. My wish for you is to live fully every day with playfulness, attention, and soul―knowing that you are capable of so much more than you realize.

Wim Hof, a.k.a. “The Iceman,” is a leader in the worldwide movement of cold exposure and breathwork, known for his record-breaking feats of endurance. Having been taught by the natural power of the cold, Wim is on a mission to share his discoveries with the world. The benefits of The Wim Hof Method, now practiced by millions, have been validated by extensive research. He is the author of the New York Times bestseller The Wim Hof Method and has been featured on the BBC, VICE Media,Discovery Channel, Goop, The Joe Rogan Experience, and countless others.